Promotion Guidelines

Overview

Our promotional discount guidelines and rules are designed to enhance the premium experience of our users. While discounts can attract customers, frequent price reductions can diminish the perceived value of fonts. Maintaining a balance between offering promotions and preserving font quality is key to sustaining long-term customer trust and engagement.

How It Works?

The guidelines focus on limiting promotions and discounts to ensure MyFonts evolves into a hub for exploring and discovering typefaces while prioritizing quality and value

Key Updates:

• Promotion Limits: You can run up to 50 promotions annually, each with a maximum duration of 45 days ensuring you maintain the perceived value of your work.
• Discount Caps: Discounts are limited to a 30% maximum per promotion.
• Scheduled Promotions: You can now plan promotions for up to two years in advance, adhering to the annual limit of 50 promotions. Previously, there were no restrictions on how far ahead promotions could be scheduled
  (If the promotion cap exceeds the defined 30% limit, the error message: “Discount is too high” will be displayed.)

If the promotion cap exceeds the defined 30% limit, the error message, “Discount is too high” will be displayed.

If the count exceeds the defined annual 50 promotion limit, the error message, “You’ve reached your limit of 50 promotions” will be displayed.

How to Manage and Edit Your Promotions:

When it comes to editing promotions, here's how it works:

• Active promotions: Certain fields, like the discount percentage and end date, are locked for changes to ensure consistency.
• Scheduled promotions: Most fields remain flexible for edits, except for the Foundry Name.
• Secret promotions: You can freely update fields like the Promotion Name or Secret Code at any time.
• Marketing team promotions: Promotions created by our marketing team will be non-editable. When you access the promotion from the dashboard, you will notice that the "Edit" and "Delete" buttons are greyed out, indicating that changes are not allowed.

We have designed these limits to keep the platform fair and organized while giving you enough flexibility to run impactful campaigns.

What This Means for You?

The implementation of these guidelines will deliver several benefits:

1. Improved Brand Perception: Transition from a discount-oriented platform to a premium, professional discovery hub.
2. Increased Engagement: Customers will interact more with MyFonts discovery tools, enhancing satisfaction and loyalty.
3. Consistent User Experience: A reliable and professional platform designed to engage and attract a discerning audience.

These updates preserve the premium value of your fonts, attract quality-focused customers, fostering sustainable growth.

Commonly Asked Questions

1. Can Foundry Partners edit active promotions?
   No, fields like Foundry Name, Percentage Off, and End Date for non-secret promotions are locked. However, secret promotion fields such as Secret Code or Promotion Name can be edited.
2. Are there any restrictions on setting up promotions?
   Promotions on MyFonts are limited to a maximum of 50 per year, with each promotion capped at a 30% discount and a maximum duration of 45 days; all promotions must also comply with the platform’s guidelines to ensure quality and value.
3. Can I create a new promotion right after the previous one ends?
   You must wait 45 days after a promotion ends before setting up a new one using the same fonts. This is not a new rule.
   

Need More Help?

If you have any questions or need further assistance, please do not hesitate to contact us at  foundrysupport@monotype.com.